A Labubu Fridge is Dropping April 30

And you better believe they'll resell

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By RC Staff

28 April 2026

Key Points

The Labubu “The Monsters” refrigerator retails for 5,999 yuan (approximately $825 USD) and drops April 30
Only 999 units are available, but it’s unclear if that’s per variant or for the entire collection
Chinese resellers are already listing presale units at roughly double retail

Pop Mart is putting a Labubu on your fridge. Not a sticker — the fridge itself. The company best known for blind-box figures and sending the collectibles market into a frenzy is now making home appliances, and the first major drop is a Labubu-themed refrigerator so limited that resellers are already trying to flip units they haven’t even received yet. If you’ve been watching Pop Mart’s trajectory over the last two years, this is exactly the kind of absurd, inevitable next step you probably saw coming.

So What is a Labubu Fridge?

Pop Mart is releasing “The Monsters” refrigerator line on April 30 at 10pm Hong Kong time. Two variants are available — “Home” and “House of the Monsters” — both produced through an OEM partnership with Guangdong Xinbao Electrical Appliances. Reports indicate 999 units will be made, though with two variants in the lineup it’s unclear if that figure applies to each or to the combined total. Most likely it’s 999 per variant, putting total production closer to 1,998. Either way, every unit carries a unique serial number, which collectors will care about.

The drop appears primarily aimed at the Chinese and Southeast Asian market. Pop Mart has not announced a global release, so Western buyers should expect to source through resellers or a forwarding service.

Why Labubu is Still Relevant

Labubu is the fanged elf-like character created by Hong Kong artist Kasing Lung and popularized globally through Pop Mart’s blind-box format. It went supernova in 2024 after Lisa from BLACKPINK was photographed with one on her bag, which kicked off a chain reaction of celebrity co-signs and sold-out drops that has shown real staying power.

Pop Mart founder Wang Ning has been public about plans to expand the company’s IP into fashion, theme parks, and film. This fridge exists because Labubu has reached the kind of cultural saturation where putting it on a refrigerator is a business decision that makes sense.

Will Labubu Fridges Resell?

At approximately $825 USD retail, this is already a high-ticket item. Reports from the Chinese secondary market show presale listings at roughly double retail, somewhere in the $1,600-$1,700 range, but presale pricing is notoriously unreliable. Those numbers reflect what sellers hope the market will bear, not what it will settle at post-drop.

What supports a real resale case: globally recognized IP at peak cultural relevance, a tiny production run, a unique serial number on every unit, and Pop Mart’s track record of limited drops holding secondary market value.

The counterargument matters, though. This is a refrigerator. Shipping internationally is expensive and complicated, the buyer pool for a $1,600+ appliance is narrower than it is for a $50 figure, and if availability turns out to be region-locked, demand from Western buyers could be softer than the presale noise suggests.

Bottom Line

For resellers with access to the Chinese or Southeast Asian market, this is worth watching. The supply is tight, the IP is hot, and Pop Mart’s limited drops reliably move on the secondary market. The risk is the price point and the friction of shipping a refrigerator internationally.

If you’re outside the primary release region, the play is monitoring post-drop sales before committing to anything rather than chasing presale listings at inflated prices. Real upside, real complexity.

Refund and return policy details for this drop have not been confirmed. Treat this as final-sale territory until Pop Mart says otherwise.