Target’s Early Black Friday Sale is on Now

The best part? You can do all your buying (and reselling) online

Target Black Friday 2025 Reseller Details
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By RC Staff

Key Points

  • Target’s early Black Friday sale runs November 6-8 with discounts up to 50% off select categories

  • The official Black Friday sale starts online November 27 and in stores November 28

  • Target’s Holiday Price Match Guarantee runs November 1 through December 24

Target just dropped their early Black Friday schedule and most resellers are going to miss the window. The three-day sale runs November 6-8, and if you wait until the main event on November 28, the profitable inventory will already be cleaned out.

What's Worth Reselling at Target?

This is Target’s move to compete with Walmart and Best Buy, who started their early deals weeks ago. Target knows resellers are watching, so they buried they’ve buried the good stuff.

Most of Target’s early sale is noise for resellers. Pajamas at 40% off don’t move units. Champion clothing sits. But three categories consistently flip for profit:

LEGO sets at 40% off are the clear winner. Target’s hitting select sets with steep cuts, and LEGO holds value better than almost any toy category. Hunt for popular licenses like Star Wars, Harry Potter, and Marvel. Avoid generic City sets unless they’re massive discounts. Buy retail at $50-100 range, flip in December when Target’s sold out and parents are desperate. You’re looking at $20-40 profit per set after eBay’s fees.

Select toys up to 50% off are hit or miss, but the hits are solid. Target mentioned Barbie, FAO Schwarz, and Hot Wheels specifically. Barbie Dreamhouses and collector dolls move fast. Hot Wheels premium sets (not the $1 cars) have loyal buyers. FAO Schwarz branded toys carry nostalgia premium. The key is knowing which toys have collector markets versus which just sit in clearance bins forever.

Small appliances and floor care up to 50% off includes Ninja, which has strong resale demand. Ninja air fryers, blenders, and coffee makers consistently sell on Facebook Marketplace and eBay. Target’s cutting these deep because they want foot traffic, but the secondary market stays strong through December. A Ninja air fryer at $60 retail flips for $90-110 locally. Dyson vacuums occasionally hit these sales too, those are instant profit at any discount.

Strategies for a Profitable Black Friday

Target Circle membership is free and required for the best deals. Sign up now if you haven’t. The sale started online at midnight, and will be running until Saturday.

Deal of the Day promotions will run throughout November with one-day-only discounts. These can be solid, but they’re unpredictable. The early Black Friday event is your reliable play.

Target Black Friday Deal of the Day

Target’s pushing 40% off women’s and kids’ sweaters, holiday decor, and Cat & Jack toddler clothing. These categories have brutal competition and high return rates. Clothing is a headache unless you’re already set up for apparel. Holiday decor value drops 90% on December 26. Stick to toys, LEGO, and appliances where margins are clearer.

Target allows returns through December 26 on most items purchased now, which reduces your risk if something doesn’t flip. However, LEGO and toys during holiday season move fast enough that you shouldn’t need to return anything if you bought smart.

The Holiday Price Match Guarantee is huge. If Target drops prices lower after you buy (say, during the main Black Friday sale on November 27-28), you can request a price adjustment. That protects your margins even if you buy early.

Watch out for final sale items marked as such. Target doesn’t always advertise these clearly, so check product pages. Final sale means no returns, which increases risk on items you’re not confident about.

The Bottom Line

Target’s early sale November 6-8 is worth hitting for LEGO, select toys, and small appliances. You’re looking at $20-40 profit per LEGO set, $15-30 per small appliance, and $10-25 per toy depending on what you source. Buy 20-30 items across categories and you’re at $400-800 profit for a few hours of work.

The main Black Friday event on November 28 will have more deals, but also more competition and less inventory. Early birds actually win this one.

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