Why Resellers are Excited for the Lego Pokemon Collaboration

Believe it or not, Lego has never released an official Pokemon set. It seems strange considering how many other merchandising opportunities they’ve jumped on; there’s Pokemon plushes, Pokemon cologne, Pokemon X-ray machines, but no Pokemon Legos.

Collectors could make do with the various Pokemon Mega Bloks sets, but connoisseurs will insist on the genuine article. Well, that day has (almost) come with the announcement that Pokemon Legos will be launching in 2026.

On March 18, the Pokemon Twitter account posted the above teaser video. Yes, details are sparse, but it’s a firm confirmation for something people have been hankering for.

At the same time, Lego updated their website with a new page dedicated to the collaboration. There’s not much more information than was already revealed, meaning no concrete word on particular sets or dates. We have a good feeling that a Pikachu Lego set will be among the first available.

So, why are we interested? Most resellers are aware that there’s a lot of money to be made flipping Pokemon products, but you might not know that Lego sets can also resell.

It’s a tighter niche, of course, and Lego tends to produce their sets in big enough numbers that they don’t appear on our radar, but there are plenty of examples of highly collectable Legos. Usually it’s the minifigures that flip for a profit, but sets like the Fortnite Battle Bus and X-Men collection have been highly profitable.

And the Pokemon brand is built on collectability. We’re just speculating, but this upcoming collection seems like the perfect opportunity to roll out rare and valuable variants for collectors to squabble over.

Our advice? Pay attention to any updates on this collection. You can sign up for Lego’s newsletter to stay informed on any new developments, and check their socials as well.

Of course, we’ll be keeping our eyes on the Pokemon Lego collection as well. If you want the latest news and our opinions on what’s worth buying and reselling, make sure you subscribe to our newsletter.