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They saved the best for last

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Christmas is also Christmas for resellers

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Addison Rae restocked signed copies of her “Diet Pepsi” vinyl
These were $20 and sold through Urban Outfitters’ website
Resellers are flipping them for $60 with outlier sales up to $100
It’s always a good day to resell vinyl. Addison Rae recently dropped signed copies of her hit single “Diet Pepsi” as a 7″ record, and they moved fast. When a popstar drops their signature for a low price resellers will be there to reap the profits. These singles are already reselling for up to five times what they retailed for, and there’s still time for the price to move further. Let’s take a peek.
We know, we know, it’s hard to keep up with all these flavor-of-the-month popstars. Last time it was Sabrina Carpenter, before her it was Gracie Abrams, and now we’re back with another blonde singer with lyrics brought to you by ChatGPT.
But this one’s different – kind of. Addison Rae first picked up attention in 2020 as a TikToker. After a major collaboration with Charli XCX, Rae was greenlit from mainstream fame and released “Diet Pepsi” as her (second) debut single in 2024.
Obviously, this was a massive hit among kids with fried attention spans, and “Diet Pepsi” would launch her career in earnest.
Signed versions of “Diet Pepsi” on 7″ red vinyl were sold last year and were pretty popular. Earlier this week, Urban Outfitters restocked signed “Diet Pepsi” vinyl for just $20 (with free shipping) in limited quantities.
Once again, they sold out fast. Rae might be a B-list star, but snagging her signature for $20 with her most popular single is a great deal, and one that many resellers picked up on.
So it should be no surprise to see raft of these records listed for sale on eBay. Since this week’s restock, we’ve seen a ton of recent sales for well above their retail price.
Right now, Addison Rae signed “Diet Pepsi” vinyl records are reselling for $60 to $100 at a time. Not at all bad for a $20 item.
Resellers that got in on this restock stood to triple, quadruple, or even quintuple their money from a single item. We’ll take that deal any day of the week, especially for something that’s so easy to flip.
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Art & Collectibles
They saved the best for last
Home & Living
Christmas is also Christmas for resellers
Electronics
The more things change...