Baseball
This is the latest MLB promo to explode online
Consoles
These will resell when preorders dry up
Trading Cards
These will resell for solid profits
Yankees Naruto Night tickets have climbed from $30 at our last report to over $140 today
eBay presale listings for the still unrevealed card are already selling for over $800
Only 18,000 cards are expected for roughly 45,000 fans attending the September 8 game
Update: The Yankees confirmed these are official Bandai cards. Read our updated coverage here
A baseball card nobody has actually seen is already changing hands for real money, months before anyone sets foot in Yankee Stadium. The Yankees still haven’t revealed what their September Naruto giveaway card looks like, and they won’t say whether it connects to Bandai Namco’s upcoming official Naruto trading card game. That hasn’t stopped ticket prices from climbing hard since we first covered this story, or speculators from bidding up presale listings for a card that we know very little about.
When we first covered the Yankees’ Naruto Night, tickets for the September 8 game against the Colorado Rockies were going for as little as $30. Since then prices have pushed past $140 on the cheap end, and Bandai Namco still hasn’t clarified whether its newly teased Naruto trading card game has anything to do with the giveaway. The Yankees haven’t budged either, and have yet to reveal the card’s design or really any information relevant to collectors.
The whole thing traces back to a promotion the Yankees locked in back in May, with little fanfare, long before anyone connected it to Bandai Namco. Naruto Night just looked like a normal anime-themed giveaway night, the kind MLB teams run a few times a season with almost no fanfare. That changed once collectors noticed the timing lined up with Bandai Namco’s TCG teaser, and when one of the partners behind the giveaway described the cards as “official” in a social post.
That silence hasn’t stopped collectors from treating this as close to a lock. The Yankees have even started selling special ticket packages that bundle a seat with a guaranteed card and a Naruto headband, a clear sign the team knows exactly how much demand this promotion is pulling regardless of what Bandai Namco ends up announcing.
eBay presale listings for the card are already trading for over $800 each. That’s real money changing hands before anyone has seen a card or even a single confirmed detail about who’s actually printing it.
For context on why speculators are moving this fast, look at what happened after the Dodgers held their second One Piece card giveaway on July 2. Ungraded copies were selling for close to $1,000 within a day of the game.
A handful of collectors have since paid for rushed PSA grading, and those early Gem Mint 10 copies have sold for as much as $3,800, nearly four times what an ungraded copy still fetches.
Spending $800 on a card you haven’t seen yet sounds ridiculous, but IF these cards are official Bandai products and IF a reseller actually manages to get one and IF it gets graded as a PSA 10, the potential profits could be enormous. Remember, only 18,000 of these will be given away, and Bandai’s Naruto TCG is extremely hyped. Any early promo cards, especially one tied to a major franchise like the Yankees, will be worth thousands to collectors.
This is about as speculative as reselling gets. Buying a presale listing means paying real money for a card that doesn’t exist yet, doesn’t have a confirmed design, and might not even be a genuine Bandai Namco promo if the TCG connection turns out to be fan speculation. There’s no physical item changing hands and no guarantee the seller can deliver anything close to what buyers are picturing.
Bandai Namco’s silence is the biggest variable here. If they or the Yankees confirms the cards are official before September, expect both ticket and presale prices to keep climbing. If the giveaway card turns out to be an unrelated MLB-branded collectible, a lot of the current speculation could unwind fast. Either way, September 8 settles it.
Anyone chasing a card in person should plan on a long wait, since 18,000 cards for a crowd nearly triple that size is not good odds. If you’re in NYC and you’ve already secured tickets, our advice is to get there early, don’t get into any fights, and get as many cards as you can.
Baseball
This is the latest MLB promo to explode online
Consoles
These will resell when preorders dry up
Trading Cards
These will resell for solid profits