Taco Bell's Olivia Rodrigo Picnic Kit Giveaway Opens Today

No purchase necessary, these will sell on eBay

Olivia Rodrigo Taco Bell Picnic Kit
News

By RC Staff

Key Points

  • Taco Bell is giving away 300 Pretty Pink Picnic Kits to Rewards members, no purchase necessary

  • Entry opens at 2 pm PT today and closes at 3 pm PT through the Taco Bell app

  • Each kit includes a pink wicker basket and matching blanket with an approximate retail value of $113

Olivia Rodrigo has spent years telling anyone who’ll listen that Baja Blast is her drink, and Taco Bell finally gave her a pink version of it. To celebrate the nationwide rollout of the new drink, Taco Bell is running a Tuesday Drop that costs nothing to enter and hands out a tiny batch of branded picnic gear that looks built for Instagram. Taco Bell’s app giveaways have a strong track record on the secondary market, and this one pairs that history with one of the biggest pop stars on the planet. The catch is a very short entry window, so if you’re reading this over lunch on the West Coast, get the app open now.

Olivia Rodrigo Pretty Pink Picnic Kit Details

The kit celebrates You Seem Pretty Pink for a Baja Blast, a pink lemonade twist named after Olivia’s latest album, You Seem Pretty Sad for a Girl So In Love. The drink hit Taco Bell menus nationwide on September 24. Full details are in Taco Bell’s announcement.

Each of the 300 kits comes with a pink wicker picnic basket and a matching Pretty Pink Baja Blast blanket, both carrying Taco Bell branding. Taco Bell puts the approximate retail value at $113 per kit, but you can’t buy one anywhere. Today’s sweepstakes is the only way in.

Past Tuesday Drops make the case. Unsigned decks from Taco Bell’s Tony Hawk skateboard drop sold for $250, and the Omar Apollo liquid vinyl flipped for more than ten times its $20 price. Both of those were 500-unit drops. This one is smaller and comes with a massive fanbase attached.

How to Get an Olivia Rodrigo Picnic Kit

It’s pretty simple. You’ll need to make or log into a Taco Bell rewards account and enter the sweepstakes through the Taco Bell app this afternoon. Entry is completely free, and new Rewards members can claim a free Cantina Chicken Crispy Taco, Beefy 5-Layer Burrito, or Soft Taco.

The sweepstakes is open to legal residents of the 50 states and DC who are 16 or older, and minors need a parent’s permission. Winners will be notified on or about October 2 at the email tied to their Rewards account, so make sure that’s an inbox you actually check.

Bottom Line

This is a random drawing, not a first-come race, so speed won’t help you. Your odds depend on how many people enter, and with Olivia’s fans in the mix, expect a lot of them. Winning is the hard part.

Shipping is the cost to watch. A wicker basket needs a big box, so check your rate before listing or sell locally on Facebook Marketplace to skip it entirely. If you win, list soon after the kit arrives, since the first few days usually bring the strongest prices.

It’s free, it takes a minute, and the window closes at 3 pm PT. There’s no reason to sit this one out.

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