$1,200 Disney Pin Sets Debut at D23 Next Month

The World Princess pin set is for diehard collectors

News

By RC Staff

26 July 2026

Key Points

The ultra jumbo World Princess Week pin retails for $1,200 and features all 13 official Disney princesses
Only 150 units will be sold exclusively at the Mickey’s of Glendale Pin Store during D23 2026
The pin drops August 14, the first day of the three day Anaheim convention

Disney pin collectors have chased five figure paydays before, and D23 2026 might hand them another shot. A new showcase pin built around Disney’s full princess lineup is set to become one of the most expensive pieces the company has ever sold directly to fans, and the print run is small enough to guarantee a fight at the pin store. If the last time Disney tried something like this is any indication, this piece could be worth chasing well after the convention ends.

D23 World Princess Pin Set Details

This isn’t a standard trading pin meant for a lanyard. The World Princess Week pin set is a 16-inch “ultra jumbo” display piece bringing together all 13 members of the official Disney Princess lineup, framed with the kind of ornate detailing typically reserved for gallery-style collectibles rather than park merchandise. At $1,200, it’s positioned less like a pin and more like a piece of wall art with a Disney logo attached.

It will only be available at the Mickey’s of Glendale Pin Store, one of four dedicated pin retail locations D23 has confirmed for this year’s event, alongside the D23 Marketplace Pin Store, the Walt Disney Company Pin Store, and the Disney Studio Store Hollywood. With just 150 units made, expect a line. The pins will only be available on Friday, August 14.

D23 has leaned hard into premium pin culture this cycle. The event has already confirmed 15 separate limited-edition pins at $39.95 each, each capped at 1,000 units, plus RSP-gated pins tied to the top ticket tier and a 10-piece box set exclusive to Gold members. The $1,200 princess pin sits well above all of that, making it the clear centerpiece of this year’s pin lineup rather than one release among many.

Why Resellers Care

Pin trading and pin collecting occupy a genuinely different corner of Disney fandom than most merch categories RC covers. It’s built on community, trading etiquette, and a willingness to pay well past retail for pieces with a real story behind them. A $1,200 official release, sold in person and capped at 150 units, is exactly the kind of item that corner of the fandom organizes trips around.

Disney pin collectors have paid up before. In 2021, a 9-pin Cursive Cuties set that retailed for $26 per pin ended up reselling as a complete set for $2,500 to $3,000. That’s a different kind of item, a set of smaller individual pins rather than one large showcase piece, but it’s a useful data point on how far serious collectors will stretch for something they can’t easily get a second chance at.

With a $1,200 retail price and only 150 units, a resale price well past $3,000 wouldn’t be shocking if this piece generates anywhere near that kind of demand. Whether it actually gets there depends on how contested the drop turns out to be in person, and we’ll be tracking that closely. This is also just one release out of a packed D23 2026 merch calendar. Our full guide to what’s worth flipping at the expo covers everything else confirmed so far, including the 15-pin event set and several unconfirmed drops still expected before August.