MSCHF Big Fruit Loop
Art collective MSCHF created an edible half pound Fruit Loop. This was an unauthorized parody of the iconic Kellog’s Froot Loops breakfast cereal.
Timeline
Announcement
The release of the Big Fruit Loop was confirmed by MSCHF co-founder Daniel Greenberg in an interview with Food & Wine. The date for release was revealed as December 19th.
You Can Buy One Massive Froot Loop That Doubles As Art
The Brooklyn-based art collective MSCHF has created one massive Froot Loop you really can eat.
https://www.foodandwine.com/massive-froot-loop-art-6891667
Release
MSCHF posted the link to purchase on Twitter at 2PM PST.
Sold Out
The Big Fruit Loop sold out by 2:03PM, only three minutes after being released.
https://twitter.com/lilcarpet1/status/1604960693999898625?s=46&t=mUVG2rQXTiu3TxTTQ6d7XQ
Resell
One Day Flip
eBay sellers listed and sold their confirmed orders just one day after the release, achieving sales prices averaging $150.
Specifications
| Difficulty |
Hard
Hard to resell.
|
| Type | Hype |
| Hold Duration |
Instant Flip
Item was purchased, then resold immediately.
|
| Brand | MSCHF |
| Location |
Online
Product released online.
|
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