Jim Beam Hug Pajamas
Jim Beam’s 2022 holiday pajamas which include unique weighted elements to make the wearer feel as if they are receiving a hug.
Timeline
Announcement
Jim Beam Announces Holiday Pajamas
Jim Beam announces the limited-edition set of pajamas for the 2022 holiday season.
https://www.prnewswire.com/news-releases/jim-beam-releases-kentucky-hug-holiday-pajamas-that-allow-you-to-send-a-hug-to-family-and-friends-this-holiday-season-301696813.html
JIM BEAM® RELEASES "KENTUCKY HUG" HOLIDAY PAJAMAS THAT ALLOW YOU TO SEND A HUG TO FAMILY AND FRIENDS THIS HOLIDAY SEASON
/PRNewswire/ -- Jim Beam knows that the holidays are best spent with loved ones close and a glass of bourbon in hand. But there's no shortage of hurdles...
https://www.prnewswire.com/news-releases/jim-beam-releases-kentucky-hug-holiday-pajamas-that-allow-you-to-send-a-hug-to-family-and-friends-this-holiday-season-301696813.html
Release
The pajamas were released immediately on a limited-time web page, at the same time Jim Beam published their press release about the items.
Sold Out
A couple of hours following the release (as the press release was syndicated by more outlets), all sizes of the pajamas were sold out.
Restock
Limited Restock
At 4:57 AM PST on December 12th, the webstore restocked all sizes of the pajamas in limited quantities.
Sold Out
The restock sold out in roughly 3 minutes, allowing only those with advanced monitors set up in advance the opportunity to purchase.
Resell
Jim Beam Hug Pajamas Resell on eBay for $300
Leading up to Christmas 2022, shoppers that missed out on the official release headed to eBay to secure their sets. Likely a great Christmas present for Jim Beam fanatics.
Specifications
| Difficulty |
Hard
Hard to resell.
|
| Type | Hype |
| Hold Duration |
Instant Flip
Item was purchased, then resold immediately.
|
| Brand | Unknown |
| Location |
Online
Product released online.
|
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