Dr. Pepper Bourbon Flavored Fansville Reserve Can
A limited-edition can of Bourbon flavored Dr. Pepper, non-alcoholic of course. Limited to 2,300 cans.
Timeline
Announcement
Twitter Teaser
Dr. Pepper took to Twitter to tease a new limited edition flavor without much info, aside from that it would be coming soon for Pepper Perks members only.
https://twitter.com/drpepper/status/1580960731016462342
Announcement
Flavor Announcement
A few days after the initial teaser, it was announced that the new soda was to be a bourbon flavored Dr. Pepper.
https://www.prnewswire.com/news-releases/dr-pepper-unveils-limited-edition-bourbon-flavored-fansville-reserve-in-time-for-your-next-tailgate-301649645.html
Dr Pepper Unveils Limited-Edition Bourbon Flavored Fansville Reserve In Time For Your Next Tailgate
/PRNewswire/ -- Dr Pepper revealed today the latest limited-edition indulgence: Dr Pepper Bourbon Flavored Fansville Reserve. As part of the brand's strong...
https://www.prnewswire.com/news-releases/dr-pepper-unveils-limited-edition-bourbon-flavored-fansville-reserve-in-time-for-your-next-tailgate-301649645.html
Release
Scratch and Win Game
Starting on October 17th, users were able to log into an account on Pepper Perks and enter to win a free can of the beverage once per day for the entirety of the 30-day campaign. In total, there would be 2,300 winners chosen.
Resell
Dr. Pepper Bourbon Resells for $125
Once cans started arriving in hand (roughly 1 month after the promotion ended), they would frequently sell on eBay for at and around $125 to curious soda fans and collectors alike. Not a bad return for a free product.
Specifications
| Difficulty |
Hard
Hard to resell.
|
| Type | Hype |
| Hold Duration |
Instant Flip
Item was purchased, then resold immediately.
|
| Brand | Unknown |
| Location |
Online
Product released online.
|
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