Ikea x Off White KEEP OFF Rug
Legendary designer Virgil Abloh’s first collaboration with Ikea, a 200x300cm rug with the text “KEEP OFF” in the center.
Timeline
Announcement
Ikea Art Event
The Off-White X Ikea “KEEP OFF” rug was announced as a part of the Ikea Art Event Collection, and quickly became one of the most hyped streetwear releases of the year.
Release
Release day came on May 10th, 2019. Ikea locations across the US were all stocked with the rugs, as there was no online sale. There was no in-store purchase limit, which allowed buyers to stock up on multiples.
Sold Out
US Locations Vary In Stock
It is impossible to know when these rugs exactly sold out in-store, as there are 52 Ikea locations in the US. Item stock sat in several Ikea stores for days.
Resell
Keep Off Rug Sells For $3000
Sellers that held onto these rugs long term have profited well, as the price has skyrocketed in recent years. In October 2022 several sales were recorded in the $3000 price range.
Specifications
| Hold Duration |
A few years
Item was purchased, then resold a few years later.
|
| Color | Black, White |
| Difficulty |
Easy
Easy to purchase.
|
| Type | Hype |
| Brand | Off-White |
| Location |
Online
Product released online.
|
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